passion for planning
I really enjoyed creating a brand for this party-planning business. Passion for Planning is elegant and professional and needed a brand that reflected those qualities. I used ornamental flourishes and calligraphic fonts to create a the logo. Then I incorporated the decorative style into the business card design and a promotional postcard.
The owners of Passion for Planning wanted headshots that showed off their professionalism, but still let everyone know they are a New Orleans business. I set up a photoshoot in and around Audubon Park to use the beautiful oak trees and iron fences as a backdrop for their photos.