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passion for planning

I really enjoyed creating a brand for this party-planning business. Passion for Planning is elegant and professional and needed a brand that reflected those qualities. I used ornamental flourishes and calligraphic fonts to create a the logo. Then I incorporated the decorative style into the business card design and a promotional postcard.

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PFP_Postcard_V1-Print-Back1.jpg
PFP_Postcard_V1-Print-Front.jpg
2ndStoryCreative-PFP-21-REV.jpg
2ndStoryCreative-PFP-15.jpg

The owners of Passion for Planning wanted headshots that showed off their professionalism, but still let everyone know they are a New Orleans business. I set up a photoshoot in and around Audubon Park to use the beautiful oak trees and iron fences as a backdrop for their photos. 

photography

2ndStoryCreative-PFP-18.jpg
2ndStoryCreative-PFP-3.jpg
2ndStoryCreative-PFP-23-REV.jpg
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